"Someone Out There Wants Exactly What You Have To Offer." - Douglas Castle
Dear Friends, Colleagues and Curiosity-Seekers:
I believe that the world abounds with possibilities, and that there is a demand for virtually every person, product or service -- just as there is a person or a provider for virtually every product or service. The odds of making that match can be reduced tremendously by 1) networking (i.e., expanding your sphere of contacts); 2) just being there - at the right place at the right moment - when someone needs what you have to offer, or when someone has what you need; and 3) following up on the inquiry (Rhonda Sher, an amazing creator of slogans, catchphrases and taglines, abbreviates "follow-up" with "FU" ....it's briefer and very memorable).
Any method or tool which helps you to accomplish all three of the above objectives can be a game-changer or star-maker. I am a cantankerous, skeptical and tactless type of fellow, but I have come to believe (reluctantly, kicking and screaming, all the way) that Rick Itzkowich has a service offering that can accomplish at least 66.66% of these objectives. I am posting a copy of a letter which I received earlier today which caught my interest - and it will be of interest to you.
Note: By the way, I did that calculation (the 66.66% one) in my head!
Faithfully,
Douglas Castle
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Dear Douglas,
If you are looking for help in achieving your goals and dreams, there may be a person out there that is the perfect fit to assist you. What goes around comes around...good karma...givers gain...all of these concepts support the belief that when you help others, you help yourself. I have written an article that addresses this premise, and I hope you will find it valuable for both your personal and business life.
*****************************************************************************************************
You Are Only One Person Removed from Getting Everything You Want
By
Rick Itzkowich
Co-founder and Vice President
Productive Learning & Leisure
One of the most powerful concepts I have been toying with is the idea that you are only one person away from having someone support you in achieving your dreams. What would happen to your business if someone who is highly influential decided to back you and promote you? Let's say Oprah or Bill Gates, or maybe the president of an association with thousands of members. Get the picture?
A number of years ago PL&L launched a product called QuoteActions. It is a system that allows the small business owner stay in touch and open conversations with their contacts and prospects. We set a goal of selling hundreds of subscriptions the first year - we felt we had a good chance of achieving our goal.
However, based on this article's title, the truth is - there was no reason why this couldn't have happened a lot sooner. All that would need to happen is to attract one highly influential person. If they were to endorse PL&L and QuoteActions to their clients, the time frame would be significantly reduced.
Now, here is the interesting turn of events. At one of my networking organizations I sat next to a visitor. We chatted for a few minutes, and he told me that my business sounded interesting to him. We exchanged cards and decided to explore how we could work together in the future.
As it turned out he contacted me that very afternoon. After reviewing my website and my blog, he made the call to let me know that we had something he and his company were looking for. As a business development leader of a successful sales training firm in Southern California, they had been looking for a company that does experiential learning to help their clients. They have a database of over 100,000 members - all are small business owners, entrepreneurs and service providers. Imagine what would happen if his company decides to promote and become an affiliate provider of our product? When you combine the contact numbers with the credibility this person enjoys with his clients, we could possibly reach our 1,000 within weeks. Think about it - if only 1% of their contacts respond positively, it's a win-win for both companies. I'm not saying this will ever happen, however, it is now a very real possibility.
It is human nature to project the future based on what has happened in the past. We often extrapolate numbers based on averages from previous months or years. While this approach seems logical, it doesn't have to be so. Just remember, you are only one person away from blowing those predictions away.
So who is that person and how do you find him/her? Well, in the immortal words of Jack Palance to Billy Crystal in the movie City Slickers P: "You know, the secret of life boils down to one thing." C : "What is that one thing?" P: "Well, that's what you have to figure out."
I don't know who that person is or where I will meet them, although sites like LinkedIn, Biznik and The National Networker greatly increase my chances. I do know one thing, the odds that I will find them - or them find me - are greater the more I believe and trust this process. The mind works like a missile. Once it locks into a target; it finds a way to get there.
In fact, I wonder if YOU reading this article could be an influential person for PL&L or someone else!
Have an extraordinary day!
Warm Regards,
Rick Itzkowich
P.S. For more articles like this one, click here to subscribe to PL&L's Xtraordinary Living blog or The National Networker where I am a featured columnist.
Productive Learning and Leisure
34700 Pacific Coast Highway #202
Capistrano Beach, CA 92624
United States
(949) 234-0625
Rick Itzkowich
Creator of QuoteActions
Co-founder and Vice President of Productive Learning & Leisure
If you are looking for help in achieving your goals and dreams, there may be a person out there that is the perfect fit to assist you. What goes around comes around...good karma...givers gain...all of these concepts support the belief that when you help others, you help yourself. I have written an article that addresses this premise, and I hope you will find it valuable for both your personal and business life.
*****************************************************************************************************
You Are Only One Person Removed from Getting Everything You Want
By
Rick Itzkowich
Co-founder and Vice President
Productive Learning & Leisure
One of the most powerful concepts I have been toying with is the idea that you are only one person away from having someone support you in achieving your dreams. What would happen to your business if someone who is highly influential decided to back you and promote you? Let's say Oprah or Bill Gates, or maybe the president of an association with thousands of members. Get the picture?
A number of years ago PL&L launched a product called QuoteActions. It is a system that allows the small business owner stay in touch and open conversations with their contacts and prospects. We set a goal of selling hundreds of subscriptions the first year - we felt we had a good chance of achieving our goal.
However, based on this article's title, the truth is - there was no reason why this couldn't have happened a lot sooner. All that would need to happen is to attract one highly influential person. If they were to endorse PL&L and QuoteActions to their clients, the time frame would be significantly reduced.
Now, here is the interesting turn of events. At one of my networking organizations I sat next to a visitor. We chatted for a few minutes, and he told me that my business sounded interesting to him. We exchanged cards and decided to explore how we could work together in the future.
As it turned out he contacted me that very afternoon. After reviewing my website and my blog, he made the call to let me know that we had something he and his company were looking for. As a business development leader of a successful sales training firm in Southern California, they had been looking for a company that does experiential learning to help their clients. They have a database of over 100,000 members - all are small business owners, entrepreneurs and service providers. Imagine what would happen if his company decides to promote and become an affiliate provider of our product? When you combine the contact numbers with the credibility this person enjoys with his clients, we could possibly reach our 1,000 within weeks. Think about it - if only 1% of their contacts respond positively, it's a win-win for both companies. I'm not saying this will ever happen, however, it is now a very real possibility.
It is human nature to project the future based on what has happened in the past. We often extrapolate numbers based on averages from previous months or years. While this approach seems logical, it doesn't have to be so. Just remember, you are only one person away from blowing those predictions away.
So who is that person and how do you find him/her? Well, in the immortal words of Jack Palance to Billy Crystal in the movie City Slickers P: "You know, the secret of life boils down to one thing." C : "What is that one thing?" P: "Well, that's what you have to figure out."
I don't know who that person is or where I will meet them, although sites like LinkedIn, Biznik and The National Networker greatly increase my chances. I do know one thing, the odds that I will find them - or them find me - are greater the more I believe and trust this process. The mind works like a missile. Once it locks into a target; it finds a way to get there.
In fact, I wonder if YOU reading this article could be an influential person for PL&L or someone else!
Have an extraordinary day!
Warm Regards,
Rick Itzkowich
P.S. For more articles like this one, click here to subscribe to PL&L's Xtraordinary Living blog or The National Networker where I am a featured columnist.
Productive Learning and Leisure
34700 Pacific Coast Highway #202
Capistrano Beach, CA 92624
United States
(949) 234-0625
Rick Itzkowich
Creator of QuoteActions
Co-founder and Vice President of Productive Learning & Leisure
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