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Saturday, May 14, 2011

Business, Consumerism, Applications and Personal Privacy

Business, Consumerism and Personal Privacy

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The following article was excerpted recently from ZDNet, and it includes some frightening realities about how mobile devices are tracking your movements, your information, your consumer preferences, your frequent contacts and the essence of what you may have considered private or sacred. Mobile phones, pads...are they really GPS tracking devices and data mining tools to track you, control you and deprive you of your freedoms? Are your thoughts and personality being commoditized for re-sale?

Combine the capabilities of data collecting and tracking abilities or mobile devices and apps with the prospect of Cloud Computing as a centralized exchange for cross-referencing data and conclusion drawing (AI Artificial Intelligence) pattern recognition algorithms, and we may well find ourselves very exposed to abuse as individuals.

Then again, businesses, paticularly the larger, better-capitalized ones dealing in consumer goods, both perishable and durable, can reap a potential bonanza from the information that they are receiving.

How does it feel to be walking about totally naked?

ARTICLE EXTRACT - ZD NET

Big Apple, Big Google, Big Brother
It looks more and more like all mobile systems collect location data about you. This, in turn, has the potential both for great rewards and great abuse.READ FULL STORY


Douglas Castle,
Chairman and CEO
TNNWC Group, LLC
http://aboutdouglascastle.blogspot.com/
http://www.linkedin.com/in/douglascastle



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