Dear Reader:I cannot say enough in praise of blogging.
Bruce Newman, Vice President of THE PRODUCTIVITY INSTITUTE, LLC (http://www.prodinst.com/), who happens to be an avid reader, brought an article to my attention which cast an even more favorable light upon blogging as a means of branding yourself as an expert and authority, with far more credibility than you would engender should you have elected instead to haved solely used a website. Supplement your websites and newsletters with blogs. Develop style. Develop branding as a thought leader. Increase your credibility. Escalate your search engine prominence.
To read some very interesting and revealing news about blogging, click on the following link:
http://theinternationalistpage.blogspot.com/2009/01/blogging-as-premier-promotion-medium.html
Faithfully,
Douglas Castle
p.s. If you are a company (large or small) in the process of instituting cost-saving measures, including job eliminations, you might wish to speak with Bruce Newman at bnewman@prodinst.com filling some of your vital needs with pre-qualified, specially selected consultants. In the interest of cost containment, these consultants can be used as needed, without an obligation to employ them and be faced with the 30% - 33% employer's additional cost of having staff. Turn your fixed costs into variable costs, save precious capital, and continue to function despite the challenges of the economy. Mr. Newman can also be reached at 845.228.1301.
