Bruce Newman of THE PRODUCTIVITY INSTITUTE is Interviewed by TNNW

Dear Readers:

Bruce Newman, an TNNW author, is interviewed by Douglas Castle of THE NATIONAL NETWORKER. The telephonic interview, which runs about 43 minutes in length, is worth listening to. It can be accessed for listening (or for free downloading) at http://twitlik.com/TNNW. If you listen closely, you can actually hear the interviewer sipping his coffee.

Bruce is the Vice President of The Productivity Institute, a NY-based concern which provides several key services to businesses throughout the United States and Canada:

1. Locating, qualifying and placing top-rated consultants (across the entire spectrum of specialties, including accounting, IT, administration, marketing, logistics, sales, and others) with corporate clients requiring special expertise for projects or on an ongoing basis. TPI is the nation's top "clearinghouse" for consultants, each of whom is thoroughly researched, rated and monitored on an ongoing basis by PTI;

2. Conducting Critical Factor Needs Analysis (CFNA) for businesses in the $3.0 to $100.0 million annual sales range. CFNA is a very rapid, inexpensive and highly-effective management tool for objectively evaluating a business, identifying and segregating its nonproductive costs from its productive costs, and obtaining an immediate action agenda for the minimization of nonproductive costs, leading to increased cash flow, increased survivability in the difficult economic environment, and a reduced breakeven revenue threshold. It is a powerful procedure that no business should be without;

3. Publishing The Productivity Institute Newsletter, where "content is king." Bruce says this repeatedly, much like a holy man with a mantra...I've started to believe it myself.

Once again, the interview can be accessed for listening (or download) at http://twitlik.com/TNNW.

Bruce can be contacted directly at info@prodinst.com.

--Douglas Castle

THE NATIONAL NETWORKER (TNNW):
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