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Tuesday, June 21, 2011

Build Your Business To Last - Sustainability As Strategy

Every entrepreneurial enterprise, business and organization must be built to last. Efficient use of assets, responsible deployment of natural resources, and strategic planning (instead of a careening ride of reactive changes, crisis management, and "instantly-gratifying" financial statements) are required at the inception of the project and on a continual basis thereafter. It is a sensible business decision to use depletable resources as sparingly as possible, and to replenish and re-plant that which can be made continuously available with careful stewardship.

It is conventional wisdom (a Braintenance oxymoron) that ill-conceived Ponzi schemes, chain letter get-rich-quick schemes, and pyramid schemes, in general, eventually fall apart, leaving many disillusioned (and awfully angry) investors in their woeful wakes [alliteration, anyone?].

This is because these schemes do not create added value -- instead they are parasitic and unsustainable; they do not involve investing for growth and gain, except for the shorter-term selfish benefit of their devious promoters. They cannot last because they do not plant anything for regrowth or return.

Many seemingly-profitable businesses are actually generating unsustainable short-term profits by discarding Human Assets (they consider the salaries paid to these now unemployed individuals to be mere expenses) or economizing on investments that actually foster growth (they consider these investments to be costs). These businesses are depleters and they are ultimately destined to collapse. All of the bailouts and monetary printing presses in the world cannot and will not save them. They are like log cabins, using their own structural components (logs) to fuel their fireplaces for heat...eventually, inevitably, all of the fuel will be gone, as will be the entire log cabin.

Nothing can save that which is either already extinct, or that which fails to contribute value and re-plant and replenish for the next season. You cannot kill your host or uyour home and get very far.

Very few pyramid schemes work, except for the one depicted above. That one has lasted for quite some time...perhaps that why we Americans call it "The Geezer." (Hold your applause, as well as your noses).

Even Accenture-bred pundit Eric Lowitt, Sustainability Architect, speaker and author of the breakthrough new book,"The Future Of Value" would undoubtedly be inclined to agree. He probably would not agree with the bad pun - I'll assume complete responsibility for that.

Faithfully,

Douglas Castle

Braintenance Maintainer, and

Chairman and CEO

TNNWC Group, LLC

p.s. Sustainability, while not the theme of this post (I wanted to focus on the Giza - Geezer humor), is an interesting notion. It is at the core of every living organism, tribe, group, culture, nation and civilization. It is inherently efficient, scalable and architectuarally elegant. It is necessary aspect of every system's design, and of every organization's survival.

Some Tags, Keywords, Labels, Categories And Terms For This Post: Human capital, Douglas E Castle, sustainability, pyramid schemes, Ponzi schemes, re-planting, re-plenishing, business strategies, survival planning, TNNWC Consulting, Eric Lowitt, value-added, scalability, efficiency, lasting systems, corporate responsibility, Human Assets, costs versus investments, thought-leaders, parasitism, depletion of resources, the Global Futurist Blog, Braintenance Blog, TNNWC Group, extinction, suicidality, business planning, systems design, long-term planning, environment, ecology, corporate responsibility, The Future Of Value.

Article Title: "Entrepreneurs: Few Pyramid Schemes Truly Last - The Sustainability Issue"

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NOTICE: This article is Copyright © 2011 by author Douglas E Castle with all rights reserved. It may be republished without permission provided that it is published in full, with all hyperlinks and exhibits left intact, and with full attribution given the author. This article does not contain or constitute medical, health, psychological, legal, regulatory, investment, securities, financial, tax, or any other form of professional advice -- the reader acknowledges and accepts this disclaimer. Further, the reader indemnifies and holds harmless both the author and all publications in which this article appears of any damages, claims, loss, responsibility or liability emerging from the reader’s utilization of any information contained herein.

About This Author: Further information regarding this author’s professional experience, expertise and service offerings can be found at ABOUT DOUGLAS E CASTLE

Other Blogs And RSS Feeds By This Author: A comprehensive list of blogs and RSS feeds on various subjects written or moderated by Douglas E Castle may be found by clicking on the orange icon below.

This Blog Is Powered By TNNWC Group, LLC ™

Contact This Author Directly: Click HERE for an instant pop-up form.

You may follow Douglas E Castle on TWITTER

The author highly recommends that each of his respected readers becomes Pinglerized (a Lingovation™) in order to maximize SEO, search engine ranking, and to exponentially increase both unique visitors and recurring traffic to your website or blog. Leverage this wonderful technology.

The author wishes to thank the following resource providers:

Feedburner, CoolText Graphics, JavaScript Free Code, Zemanta, Google, WordPress, Widgetbox, and Wikipedia
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For complete tactical and strategic business planning, marketing, media, lead-generation, technological and capital resources, scalable solutions and tools to support every entrepreneurial start-up, young enterprise, small- to medium-sized business and emerging high-growth company, talk to The National Networker Companies™/ TNNWC Group, LLC.

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Managing: Yourself, Your Employees (Or Team), And Your Managers.

There are three levels of management: managing yourself; managing your employees or team; and, managing your managers. Each requires different skills, and you must master each level before you can proceed to the next. Most entrepreneurs and aspiring leaders spend their entire working lifetimes struggling with the first level.

We are all actors, playing certain assigned roles in our various businesses. I have found that in order to become an effective manager, you must graduate, at some point along your career trajectory, from being an actor to being The Producer. We move from being actors to "acting" as producers.

Acting, and working in concert with other actors (interacting, quite literally), gives you the inside vision to know what you can come to expect as a producer.

Analogously, in the corporate or organizational world, it is best to have been an employee in the department which you will ultimately manage. The greatest challenge, however is to graduate from being a manager to a corporate or organizational leader. You must know enough about role and operations of every department to be able to manage all of your managers. This is a quantum jump -- to manage managers.

You'll find it more difficult to manage managers than to manage employees. There is generally more ego invested, more of a feeling of possessiveness to be overcome, and a fear, on the part of every manager in your charge, that he or she will be subjugated into once again being merely an actor or actress. People dislike demotions, perceived or real.

You always have to manage; it is a part of life. However, a career in management requires that you learn to manage others, as well as yourself.

Good luck.

Faithfully,

Douglas E Castle

Tags, Labels, Keywords, Categories And Terms For This Article:

Actions versus Words
Author Douglas E. Castle
behavioral psychology
Broadening Your Skill Set
Choosing Your Management Team
Douglas E Castle
Enlightened Leadership
Entrepreneurial Business And Growing Companies
Entrepreneurs and Small Business
Expanding Your Knowledge Base
Management Science
Managing Human Assets
Managing Your Management Team
Sustainability
Taking Action
The Power Of Perception
TNNWC GROUP - Douglas Castle
TNNWC Services
Leadership Skills and Requirements
Team-Building

Article Title as published in Douglas Castle's Daily Burst Of Brilliance .001 Blog:
"Management Requires A Graduation. Leadership Requires A Quantum Jump."
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NOTICE: This article is Copyright © 2011 by author Douglas E Castle with all rights reserved. It may be republished without permission provided that it is published in full, with all hyperlinks and exhibits left intact, and with full attribution given the author. This article does not contain or constitute medical, health, psychological, legal, regulatory, investment, securities, financial, tax, or any other form of professional advice -- the reader acknowledges and accepts this disclaimer. Further, the reader indemnifies and holds harmless both the author and all publications in which this article appears of any damages, claims, loss, responsibility or liability emerging from the reader’s utilization of any information contained herein.

About This Author: Further information regarding this author’s professional experience, expertise and service offerings can be found at ABOUT DOUGLAS E CASTLE

Other Blogs And RSS Feeds By This Author: A comprehensive list of blogs and RSS feeds on various subjects written or moderated by Douglas E Castle may be found by clicking on the orange icon below.

This Blog Is Powered By TNNWC Group, LLC ™

Contact This Author Directly: Click HERE for an instant pop-up form.

You may follow Douglas E Castle on TWITTER

The author highly recommends that each of his respected readers becomes Pinglerized (a Lingovation™) in order to maximize SEO, search engine ranking, and to exponentially increase both unique visitors and recurring traffic to your website or blog. Leverage this wonderful technology.

The author wishes to thank the following resource providers:

Feedburner, CoolText Graphics, JavaScript Free Code, Zemanta, Google, WordPress, Widgetbox, and Wikipedia
---------------

Growing Business: Branding Plus Utility - PayPal and Skype (entrepreneurialadviceandinsights.wordpress.com)
Entrepreneurs: Catalysts Creating Business And Social Value. (entrepreneurialadviceandinsights.wordpress.com)
Entrepreneurial Success Requires Recruitment Focus (entrepreneurialadviceandinsights.wordpress.com)
The Greatest Leaders Must Be Mentors, Trainers And Teachers. (entrepreneurialadviceandinsights.wordpress.com)
Ping Your Blog, RSS Feed, Podcast, Or Video (bloggingtipstricksandtools.blogspot.com)
Instructions: Giving Them And Following Them - Critical Personal and Business Skills. (douglascastleiep.blogspot.com)
LEADERSHIP (Google)
Suggested Resource -- SmartBrief Newsletters: http://www.smartbrief.com/ -- some excellent email newsletters on the attributes of leadership as well as about the science and various styles of leadership.
Leaders, Teachers, Mentors - What Is Your "Practical Intelligence Quotient"? (sendingsignals.blogspot.com)
Miscellaneous Tags and Topics: acting, managers, leaders, careers, Douglas E Castle, producers,responsibilities of leadership, Small business, Team Building, TNNWC Management Consulting.